Notice that the results page contains links to more information? When we actually process this page, we could follow those URLs and get information from them as well. Here it would include a picture (possibly) and more details about each dog, like whether they are cat-friendly, etc.
property searchTerms : "action=1&pet.Animal=Dog&pet.Breed=malamute&pet.Age=Adult&pet.Size=&pet.Sex=M&location=NJ"
-- get the source as a string
set sourceHTML to (do shell script "curl " & quoted form of searchBase & " --data '" & searchTerms & "' | vis")
-- "curl 'http://www.petfinder.com/pet.cgi' --data 'action=1&pet.Animal=Dog&pet.Breed=malamute&pet.Age=Adult&pet.Size=&pet.Sex=M&location=NJ' | vis"
sourceHTML